Carrying Forward the Eastern Scent HeritageEmpower the upgrading of agarwood industry
Set the global standard for natural agarwood
Core Planting Area of Authentic Qinan Agarwood
Products available in countries and regions worldwide
Cultural Heritage of China's Hometown for Agarwood
Strategic Partners




Five-in-One Industry Closed Loop
From source cultivation to global marketing, building a complete agarwood industry ecosystem
Plant Source
Standardized cultivation and source quality system with thousands of mu of core planting areas for pristine Qinan Agarwood.
Product Development
Core R&D and innovation deployment, empowering traditional craftsmanship with modern technology.
Brand Operations
Dual-brand matrix covering all scenarios with differentiated positioning to meet the needs of diverse customer segments.
Going Global with Culture
Preserving and spreading Eastern incense culture; guiding Chinese agarwood onto the global stage.
Wellness Ecosystem
Immersive Agarwood Wellness Experience: Bringing Millennia-Old Fragrance Culture into Modern Life
Dual-brand matrix
Differentiated positioning to meet diverse customer needs
Global Market Coverage
Dual drive of product and cultural expansion, direct access to major global cities within 72 hours.
Products available in 42 countries and regions worldwide
